The Haarlem Midweek Commercial on national television!
29-09-2021
An important benchmark of the Haarlem Midweek campaign is the TV commercial, recently shot in the city and scheduled to air between Sept. 27 and Oct. 10, on NPO. This commercial involves a TV advertisement, which will be seen approximately 3 times by 3,016,000 people. Around the same dates, mupis with the midweek campaign poster will also be seen throughout the Netherlands. Through the website visithaarlem.com/midweek we will connect offline and online. We will also launch a social media and display campaign during the same period. This means that you will see the Midweek Haarlem campaign back on all social media channels, but for example also on nu.nl. So we are visible everywhere at the same time.
The recording of the TV commercial was a great success partly due to the cooperation with various partners. We would like to thank the following partners: the Frans Hals Museum (location Hof), the Teylers Museum, Restaurant ML , Boutiquehotel STAATS, Museum van de Geest, Differenza, Crème Fresh and PUC Bags. We also thank our director Dennis Nieuwendijk of Bureau Branded and filmmaker Phong Huynh for their fine cooperation.
